Promoting rural tourism in inner mongolia: Attributes, satisfaction, and behaviors among sustainable tourists

Chen Che; Bonhak Koo; Jiatong Wang; Antonio Ariza-Montes; Alejandro Vega-Muñoz; Heesup Han

doi:10.3390/ijerph18073788

Promoting rural tourism in inner mongolia: Attributes, satisfaction, and behaviors among sustainable tourists

Chen Che
, Bonhak Koo
, Jiatong Wang
, Antonio Ariza-Montes
, Alejandro Vega-Muñoz
, Heesup Han

Sejong University
Spears School of Business at Oklahoma State University
Zhejiang Yuexiu University of Foreign Languages
Universidad Loyola Andalucía
Universidad Autonoma de Chile

Producción científica: Contribución a una revista › Artículo › revisión exhaustiva

24 Citas (Scopus)

Resumen

With the growth of rural tourism in China, this study aims to determine the destination attributes, tourism satisfaction, and intention of revisiting Inner Mongolia. This study also inves-tigated the mean comparison of tourist satisfaction and revisit intention across domestic tourists’ demographic characteristics. Structural analysis revealed that destination attributes have a positive influence on satisfaction and revisit intention. In addition, the result of the mean difference test showed that satisfaction is significantly different between male and female tourists, and revisit intention significantly varies across the season. Our findings have an excellent directive significance to bring forward rural tourism in Inner Mongolia.

Idioma original	Inglés
Número de artículo	3788
Publicación	International Journal of Environmental Research and Public Health
Volumen	18
N.º	7
DOI	https://doi.org/10.3390/ijerph18073788
Estado	Publicada - 1 abr. 2021
Publicado de forma externa	Sí

ODS de las Naciones Unidas

Este resultado contribuye a los siguientes Objetivos de Desarrollo Sostenible

ODS 8: Trabajo decente y crecimiento económico
ODS 12: Producción y consumo responsables

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abstract = "With the growth of rural tourism in China, this study aims to determine the destination attributes, tourism satisfaction, and intention of revisiting Inner Mongolia. This study also inves-tigated the mean comparison of tourist satisfaction and revisit intention across domestic tourists{\textquoteright} demographic characteristics. Structural analysis revealed that destination attributes have a positive influence on satisfaction and revisit intention. In addition, the result of the mean difference test showed that satisfaction is significantly different between male and female tourists, and revisit intention significantly varies across the season. Our findings have an excellent directive significance to bring forward rural tourism in Inner Mongolia.",

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AU - Koo, Bonhak

AU - Wang, Jiatong

AU - Ariza-Montes, Antonio

AU - Vega-Muñoz, Alejandro

AU - Han, Heesup

PY - 2021/4/1

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N2 - With the growth of rural tourism in China, this study aims to determine the destination attributes, tourism satisfaction, and intention of revisiting Inner Mongolia. This study also inves-tigated the mean comparison of tourist satisfaction and revisit intention across domestic tourists’ demographic characteristics. Structural analysis revealed that destination attributes have a positive influence on satisfaction and revisit intention. In addition, the result of the mean difference test showed that satisfaction is significantly different between male and female tourists, and revisit intention significantly varies across the season. Our findings have an excellent directive significance to bring forward rural tourism in Inner Mongolia.

AB - With the growth of rural tourism in China, this study aims to determine the destination attributes, tourism satisfaction, and intention of revisiting Inner Mongolia. This study also inves-tigated the mean comparison of tourist satisfaction and revisit intention across domestic tourists’ demographic characteristics. Structural analysis revealed that destination attributes have a positive influence on satisfaction and revisit intention. In addition, the result of the mean difference test showed that satisfaction is significantly different between male and female tourists, and revisit intention significantly varies across the season. Our findings have an excellent directive significance to bring forward rural tourism in Inner Mongolia.

KW - Destination attributes

KW - Inner Mongolia

KW - Revisit intention

KW - Rural tourism

KW - Tourist satisfaction

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Promoting rural tourism in inner mongolia: Attributes, satisfaction, and behaviors among sustainable tourists

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